There is nothing better than having an ensemble give you a lift of confidence and Charu & Vasundhara’s creations promise exactly that… with details like metallic embroidery, sequin patterns, and flouncy drapes, their clothes have an international appeal that can blend into any occasion. 

The mother daughter duo began their journey with one goal in mind—to create luxury Western wear with Indian craftsmanship. Their silhouettes vary from a line classics to draped dresses that are perfect for that show stopping moment in your life.  

Taking their cues from global trends and amalgamating it with a chic yet modern approach, each creation comes to life with careful due diligence armed with deep research, apt sourcing of fabrics that will withstand the test of time and most importantly fine craftsmanship. 


Their latest collection titled Urja takes its inspiration from self actualisation, much like the ethos of the brand, each of these garments are designed to boost your inner goddess. Equipped with intricate embroideries strategically placed to enhance the wearer, sequins to sparkle all the right cords and flowy silhouettes to keep the look comfortable. It’s second skin, only a glamorous one!

“Urja adds panache and zest to your life. She wants to help you step out of your comfort zone and embrace yourself Urja is bold, vibrant and charismatic. She wants you to be the beautiful woman she sees in herself, and give you the confidence to express yourself. She urges you to recognise your ultimate charm and elegance”


The attitude the C&V come with are infectious! They have this instantaneous quality to make you feel good, and we definitely can’t get enough…

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